JD Vance Falls Well Short of Trump’s Gutfeld! Ratings Magic

JD Vance may have given Gutfeld! a full hour, but he didn’t give Fox News’ late-night-styled show a ratings record—or anything close to it.

The vice president’s June 16 appearance averaged 3.480 million total viewers in Nielsen live-plus-three-day data. That was good for a 7.47 share and ranked as the show’s 19th most-watched episode of the calendar year to date.

Those are hardly bad numbers. But for a full-hour appearance by the sitting vice president—and coming on the same day he helped The View log its best ratings in two years—they amount to something closer to a shrug than a surge.

The younger-viewer numbers were even less flattering. Vance’s appearance drew 191,000 adults 18-49, significantly below the show’s average in the demo. In fact, out of 112 Gutfeld! episodes so far this calendar year, the Vance episode ranked 90th among adults 18-49.

The performance certainly pales in comparison to Donald Trump‘s September 2024 appearance, which averaged nearly 5.8 million total viewers in Nielsen live-plus-three-day data, making it the most-watched episode in the show’s history. That episode also drew 532,000 adults 18-49.

Vance appeared on Gutfeld! to promote his new book, Communion: Finding My Way Back to Faith, and to discuss the “current state of the country and other news of the day,” per Fox News’ pre-show announcement. The episode featured Vance alongside Fox News personalities Kat Timpf, Lisa “Kennedy” Montgomery, and George “Tyrus” Murdoch.

The booking was still a notable one for Gutfeld!, which has made a point of positioning itself as late night’s right-flank counterprogramming. Sitting vice presidents do not typically spend full hours on late-night shows, comedy panel or otherwise.

But as a measure of whether Vance can deliver anything resembling Trump-sized tune-in for Fox News’ 10 p.m. entry, the answer—at least this time—was no.

1 Comment

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  1. jons says:

    Wow. The dismissiveness is staggering. LOL. When was the last time that the Jimmys had those kind of ratings outside of sports as a lead-in? Exactly.